Customers Quotes - Page 22

In order to sell a product or a service, a company must establish a relationship with the consumer. It must build trust and rapport. It must understand the customer's needs, and it must provide a product that delivers the promised benefits.

Jay Conrad Levinson

Order, Decision, Needs

Jay Conrad Levinson, Seth Godin (1994). “The Guerrilla Marketing Handbook”, p.4, Houghton Mifflin Harcourt

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Sustainability is no longer optional. Companies that fail to adopt such practices will perish. They will not only lose cost basis: they will also suffer in recruiting employees as well as attracting customers.

John Replogle

Practice, Suffering, Cost

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To prosper soundly in business, you must satisfy not only your customers, but you must lay yourself out to satisfy also the men who make your product and the men who sell it.

Harry Bassett

Business, Men, He Man

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I feel constantly the tension of the quarterly cycles, the drive to produce shareowner value at the cost sometimes of customer value and employee value. [But] if you take equal care of the employees, they will take equal care of the customers and then we will get an equal or better opportunity for our shareowners.

Marilyn C. Nelson

Business, Opportunity, People

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Business isn't some disembodied bloodless enterprise. Profit is fine - a sign that the customer honors the value of what we do. But "enterprise" ( a lovely word ) is about heart. About beauty. It's about art. About people throwing themselves on the line. It's about passion and the selfless pursuit of an ideal.

Tom Peters

Art, Passion, Creativity

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It is to the real advantage of every producer, every manufacturer and every merchant to cooperate in the improvement of working conditions, because the best customer of American industry is the well-paid worker.

Franklin D. Roosevelt

Real, Presidential, Unions

Roosevelt, Franklin D. (1938). “Public Papers of the Presidents of the United States: F.D. Roosevelt, 1936, Volume 5”, p.504, Best Books on

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If some among you fear taking a stand because you are afraid of reprisals from customers, clients, or even government, recognize that you are just feeding the crocodile hoping he'll eat you last.

Ronald Reagan

Government, Presidential, Lasts

Ronald Reagan, Michael Reagan (2016). “The Last Best Hope: The Greatest Speeches of Ronald Reagan”, p.5, Humanix Books

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An underpaid man is a customer reduced in purchasing power. He cannot buy. Business depression is caused by weakened purchasing power. Purchasing power is weakened by uncertainty or insufficiency of income. The cure of business depression is through purchasing power, and the source of purchasing power is wages.

Henry Ford

Men, Political, Income

Henry Ford (2006). “The Great To-Day and Greater Future”, p.194, Cosimo, Inc.

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Over the last 25 years, the American free enterprise system created the most diverse video programming on earth with the best value for the customer. It is disappointing that the updated report relies on assumptions that are not in line with the reality of the marketplace.

Kyle E. McSlarrow

Reality, Years, Lasts

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Not being in tune with your customers is like living in an alternate reality; the way you think your customers feel about your product is not always the same as what your customers really think about your product.

Robert Foster Bennett

Reality, Thinking, Tunes

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IBM has had a long partnership with Siebel, JD Edwards and Peoplesoft, so from a partner perspective, this is a good move by both sides. This agreement reflects the reality of what customers expect for their investment, support and openness. Oracle really needed to do this for Websphere, but it opens up tremendous opportunities for both companies.

Stephen Graham

Moving, Opportunity, Reality

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Because Microsoft seems to sometimes not trust customer choice, they salt XP with all these little gizmos and trap doors to get people to try Microsoft stuff. But the reality is that we're downloading more players than we ever have on a worldwide basis.

Robert Glaser

Player, Reality, Doors

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Customers can't always tell you what they want, but they can always tell you what's wrong.

Carly Fiorina

Business, Design, Marketing

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Above all else, align with customers. Win when they win. Win only when they win.

Jeff Bezos

Winning, Design, Win Win

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If you don't talk to your customers, how will you know how to talk to your customers?

Will Evans

Design, Know How, Knows

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Good design allows things to operate more efficiently, smoothly, and comfortably for the user. That's the real source of advantage. Businesses have started to understand this, so good design will become the price of entry. ... Customers appreciate good design. While they can't necessarily point out what specifically makes it good, they know it feels better. There's a visceral connection. They are willing to pay for it, if you give them a great experience.

James P Hackett

Real, Feel Better, Appreciate

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In 2000, when my partner Ben Horowitz was CEO of the first cloud computing company, Loudcloud, the cost of a customer running a basic Internet application was approximately $150,000 a month.

Marc Andreessen

Running, Clouds, Romance

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Even when I ran my bar I followed the same policy. A lot of customers came to the bar. If one in ten enjoyed the place and said he'd come again, that was enough. If one out of ten was a repeat customer, then the business would survive. To put it another way, it didn't matter if nine out of ten didn't like my bar. This realization lifted a weight off my shoulders. Still, I had to make sure that the one person who did like the place.

Haruki Murakami

Running, Weight, Matter

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We have a constantly-changing portfolio of social media experiments. The first time we tried applying social technologies in a customer service department it became the most productive department in the company.

Sandy Carter

Technology, Media, Firsts

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In just 200 tweets we can assess and identify 52 different personality traits of a customer. We ran an analysis over 500,000 people and we really nailed this. Think of providing this powerful insight to a retailer. We can see what they value, not just what they are buying. We have found a 40-45% increase in sales when you recommend upsales based on values instead of past buying behavior.

Sandy Carter

Powerful, Past, Thinking

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The number one use case for social media among our customers is around innovation - innovating with employees and with customers. For most businesses this is going to deliver the highest ROI.

Sandy Carter

Media, Numbers, Innovation

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Some people think the Federal Reserve Banks are United States Government Institutions. They are private credit monopolies which prey upon the people of the United States for the benefit of themselves and their foreign customers.

Louis Thomas McFadden

Thinking, Government, People

"100 Years Is Enough: Time to Make the Fed a Public Utility" by Ellen Brown, www.huffingtonpost.com. December 23, 2013.

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The most successful marketer becomes part of the lives of their followers. They follow back. They wish happy birthday. They handle problems their customers have with products or service. They grow their businesses and brands by involving themselves in their own communities.

Marsha Collier

Successful, Community, Wish

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New media is ... an amazing form of direct marketing in that you really get a sense of who your customer is, and you also get to know those people who may not be your customers yet but are aspirational and are hoping to be.

Ivanka Trump

Media, People, Marketing

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No matter what your product is, you are ultimately in the education business. Your customers need to be constantly educated about the many advantages of doing business with you, trained to use your products more effectively, and taught how to make never-ending improvement in their lives.

Robert G. Allen

Business, Mlm, Marketing

Robert G. Allen (2010). “Multiple Streams of Internet Income: How Ordinary People Make Extraordinary Money Online”, John Wiley & Sons

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