The cave art of Madison Avenue has been by far the most innovative and educative art form of the twentieth century.
Advertising is the greatest art form of the 20th century.
Today the tyrant rules not by club or fist, but disguised as a market researcher, he shepherds his flocks in the ways of utility and comfort.
When producers want to know what the public wants, they graph it as curves. When they want to tell the public what to get, they say it in curves.
Strategic planning is worthless - unless there is first a strategic vision.
What you say in advertising is more important than how you say it.
It is very sad for a man to make himself servant to a single thing; his manhood all taken out of him by the hydraulic pressure of excessive business.
An economist is an expert who will know tomorrow why the things he predicted yesterday didn't happen today.
If we could sell our experiences for what they cost us, we'd all be millionaires.
The poor man who enters into a partnership with one who is rich makes a risky venture.
Don't let your ego get too close to your position, so that if your position gets shot down, your ego doesn't go with it.
I have no use for bodyguards, but I have very specific use for two highly trained certified public accountants.
Put it before them briefly so they will read it, clearly so they will appreciate it, picturesquely so they will remember it and, above all, accurately so they will be guided by its light.
I'm a big fan of small business ownership. I think it's the backbone of American innovation. But to be successful, you first have to have the courage to go for it.
I invent nothing, I rediscover.
Anything's possible if you've got enough nerve.
Behind every small business, there's a story worth knowing. All the corner shops in our towns and cities, the restaurants, cleaners, gyms, hair salons, hardware stores - these didn't come out of nowhere.
Fortune brings in some boats that are not steered.
If all the economists were laid end to end, they'd never reach a conclusion.
Is it not odd that the only generous person I ever knew, who had money to be generous with, should be a stockbroker.
It is not from the benevolence of the butcher, the brewer, or the baker that we expect our dinner, but from their regard to their own interest.
Balanced budget requirements seem more likely to produce accounting ingenuity than genuinely balanced budgets.
When we hang the capitalists they will sell us the rope we use.
It's hard to lead a cavalry charge if you think you look funny on a horse.
The state has no business in the bedrooms of the nation.
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