Instead of wondering when your next vacation is, maybe you should set up a life you don't need to escape from.
Ideas in secret die. They need light and air or they starve to death.
The challenge with being an initiator of projects is that you are never, ever done.
You are not your resume, you are your work.
People don't believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them. They always believe what they tell themselves.
The only thing worse than starting something and failing... is not starting something.
Waiting for perfect is never as smart as making progress.
Successful people are the ones who are breaking the rules.
Change is not a threat, it's an opportunity. Survival is not the goal, transformative success is.
Don't find customers for your products, find products for your customers.
There's no shortage of remarkable ideas, what's missing is the will to execute them.
People rarely buy what they need. They buy what they want.
Once you free yourself from the need for perfect acceptance, it's a lot easier to launch work that matters.
Make a decision. It doesn't have to be a wise decision or a perfect one. Just make one.
If you are deliberately trying to create a future that feels safe, you will willfully ignore the future that is likely.
Playing safe is very risky.
Letting your customers set your standards is a dangerous game, because the race to the bottom is pretty easy to win. Setting your own standards--and living up to them--is a better way to profit. Not to mention a better way to make your day worth all the effort you put into it." -
An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
Good marketers measure.
A product for everyone rarely reaches much of anyone.
It's not about you, it's about the next person. The single best use of a business book is to help someone else. Sharing what you read, handing the book to a person who needs it... pushing those around you to get in sync and to take action-that's the main reason it's a book, not a video or a seminar. A book is a souvenir and a container and a motivator and an easily leveraged tool. Hoarding books makes them worth less, not more.
Decide, before you start, that you're going to change three things about what you do all day at work. Then, as you're reading, find the three things and do it. The goal of the reading, then, isn't to persuade you to change, it's to help you choose what to change.
If you're going to invest a valuable asset (like time), go ahead and make it productive. Use a postit or two, or some index cards or a highlighter. Not to write down stuff so you can forget it later, but to create marching orders. It's simple: if three weeks go by and you haven't taken action on what you've written down, you wasted your time.
Saying no to loud people gives you the resources to say yes to important opportunities.
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