Advertising Quotes - Page 16

• We do not invest in advertising... So racing is the best advertising for Ferrari.

  Luca Cordero di Montezemolo

  Racing, Ferrari

  9 Copy quote

• Girls get the message from very early on that what's most important is how they look, that their value, their worth depends on that. And boys get the message that this is what's important about girls. We get it from advertising. We get it from films. We get it from television shows, video games, everywhere we look. So no matter what else a woman does, no matter what else her achievements, their value still depends on how they look.

  Jean Kilbourne

  Girl, Boys, Games

  91 Copy quote

• No one wakes up excited to see more advertising, no one goes to sleep thinking about the ads they’ll see tomorrow.

  Jan Koum

  Sleep, Thinking, Wake Up

  "WhatsApp, Bought by Facebook for $19 Billion, Promotes a Radical Anti-Corporate Message" by David Corn, www.motherjones.com. February 20, 2014.

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• Like propaganda generally, advertising must thus pervade the atmosphere; for it wants, paradoxically, to startle its beholders without really being noticed by them. Its aim is to jolt us, not "into thinking," as in a Brechtian formulation, but specifically away from thought, into quasiautomatic action: "To us," as an executive at Coca-Cola puts it, "communication is message assimilation--the respondent must be shown to behave in some way that proves they [sic] have come to accept the message, not merely to have received it.

  Mark Crispin Miller

  Communication, Thinking, Atmosphere

  Mark Crispin Miller (1988). “Boxed in: The Culture of TV”, p.11, Northwestern University Press

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• The brand of the future...is patient, consistent, connected, and trusted. The new brand is based on the truth that only comes from experiencing the product, not just yelling about it. Word of mouth is more important (by a factor of 20) than TV advertising, and the remarkability word of mouth demands comes from what we experience, not from spin or taglines or a campaign slogan.

  Seth Godin

  Yelling, Important, Campaigns

  7 Copy quote

• I'm still kind of a hapless character in my everyday life. But when it comes to the writing, my influences are very old influences. I love American music of absolutely all stripes, including show tunes, advertising jingles, theme tunes from quiz shows, all kinds of American music.

  Nick Lowe

  Writing, Character, Stripes

  Source: www.gq.com

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• Everything is about color. If you look at magazines and advertising and television, the thing you remember is the color.

  Kelly Wearstler

  Color, Looks, Magazines

  14 Copy quote

• The eros of advertising is lurid but not specific.

  Mason Cooley

  Eros

  5 Copy quote

• There is nothing in the way of amelioration of the conditions of life, of politics, of social and ethical matters, that may not be affected through the skilful application of those principles of advertising that, in business, have proved to be so wonderfully effective.

  George Arthur French

  Principles, May, Matter

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• Advertising is like learning - a little is a dangerous thing. If a man has not the pluck to keep on advertising, all the money he has already spent is lost.

  P. T. Barnum

  Men, Littles, Lost

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• Picturesqueness is a lost art. We may expect at anytime to hear that a collar ad is blazing its electric lights atop of the largest pyramid.

  Alice Dunbar Nelson

  Art, Pyramids, Light

  13 Copy quote

• People need to buy and want to. The selling itself becomes the entertainment, the sought-after good... In the Internet world there won't be any other way to peddle. To be successful advertising itself will have to supply real value to the consumer.

  Peter W. Huber

  Real, Successful, People

  4 Copy quote

• Advertising is the most potent influence in adapting and changing the habits and modes of life affecting what we eat, what we wear, and the work and play of a whole nation.

  Calvin Coolidge

  Life, Play, Influence

  4 Copy quote

• Small does of advertising result in nothing, obviously. It's like giving a sick person half the medicine he needs. It just causes more suffering. Give the whole dose, and the cure will be certain and decisive.

  P. T. Barnum

  Medicine, Giving, Sick

  4 Copy quote

• People say that it was degrading for an Olympic champion to run against a horse, but what was I supposed to do? I had four gold medals, but you can't eat four gold medals. There was no television, no big advertising, no endorsements then. Not for a black man, anyway.

  Jesse Owens

  Sports, Running, Horse

  "Owens pierced a myth" by Larry Schwartz, www.espn.com.

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• [My father did] advertising. That's why I got into this business. I think because we're really boxes of soap - actors and singers. You're artists, but in the public eye it's a matter of advertising.

  Rex Smith

  Father, Eye, Artist

  Source: www.interviewmagazine.com

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• Radio is paid by advertising. They decide what songs to play that'll keep people listening. And that's what promoters and the Classic Rock people do.

  George Thorogood

  Song, Rocks, Play

  "George Thorogood and The Destroyers hit Hard Rock at Northfield Park July 1". Cleveland Music Examiner Interview, www.georgethorogood.com.

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• Most companies, 97 percent or more, put all their focus on clever advertising and clever taglines to get people to buy average or mediocre products. You need to back off and offer a really good product or service.

  Brian Tracy

  Clever, Average, People

  8 Copy quote

• A large percentage of those living in developed societies are told what brand of soda they should drink, what cigarettes they should smoke, what clothes and shoes they should wear, what they should eat and what brand of food they should buy. Their political ideas are supplied in the same way. Every year a trillion dollars is spent on advertising.

  Fidel Castro

  Years, Shoes, Ideas

  Fidel Castro (2002). “War, Racism and Economic Injustice: The Global Ravages of Capitalism”, Ocean Press (AU)

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• Consumer sales depend on the habits and behaviors of consumers, and those who manipulate consumer markets cannot but address behavior and attitude. That is presumably the object of the multibillion-dollar global advertising industry. Tea drinkers are improbable prospects for Coke sales.

  Benjamin Barber

  Attitude, Tea, Dollars

  Benjamin Barber (2001). “Jihad vs. McWorld: Terrorism's Challenge to Democracy”, Ballantine Books

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• I've always had an interest in the fashion industry. Fashion advertising and lifestyle branding has always been intriguing and provocative to me. It's not just clothing or style that I had interest in, it was more the marketing side of things that I had intrigue in.

  Ashley Purdy

  Fashion, Style, Marketing

  Source: marleymagazine.com

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• As I matured, I've always had the dream of one day either having my own clothing line or owning a fashion magazine. Most of my thesis' and projects in school were fashion and advertising based.

  Ashley Purdy

  Dream, Fashion, School

  Source: marleymagazine.com

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• You know when you see an advertisement for a casino, and they have a picture of a guy winning money? That's false advertising, because that happens the least. That's like if you're advertising a hamburger, they could show a guy choking. "This is what happened once."

  Mitch Hedberg

  Funny, Humor, Winning

  14 Copy quote

• I saw on HBO they were advertising a boxing match "It's a fight to the finish". That's a good place to end.

  Mitch Hedberg

  Funny, Humor, Fighting

  4 Copy quote

• In fact, one of the things that I really love about literary fiction is that it's one of the few kinds of writing that doesn't tell us what to think or what to buy or what to wear. We're surrounded by advertising.

  Barbara Kingsolver

  Writing, Thinking, Facts

  4 Copy quote