Marshall McLuhan Quotes About Advertising

Quotes about: Advertising

• Advertising is an environmental striptease for a world of abundance.

  Marshall McLuhan

  Marketing, Environmental, World

  Marshall McLuhan (2015). “Culture Is Our Business”, p.2, Wipf and Stock Publishers

• All advertising advertises advertising.

  Marshall McLuhan

  Advertising

  "The Book of Probes". Book by Marshall McLuhan (p. 145), 2011.

• Advertising is the greatest art form of the 20th century.

  Marshall McLuhan

  Art, Business, Journey

• The cave art of Madison Avenue has been by far the most innovative and educative art form of the twentieth century.

  Marshall McLuhan

  Art, Business, Caves

  "Culture Is Our Business". Book by Marshall McLuhan, 1970.

• The modern Little Red Riding Hood, reared on singing commercials, has no objection to being eaten by the wolf.

  Marshall McLuhan

  Singing, Riding, Advertising Business

  "The Mechanical Bride". Book by Marshall McLuhan, 1951.

• Ideally, advertising aims at the goal of a programmed harmony among all human impulses and aspirations and endeavors. Using handicraft methods, it stretches out toward the ultimate electronic goal of a collective consciousness.

  Marshall McLuhan

  Business, Goal, Advertising

• The copy of an ad is merely a punning gag to distract the critical faculties while the image of the product goes to work on the hypnotized viewer. Those who have spent their lives protesting about 'false and misleading ad copy' are godsends to advertisers, as teetotalers are to brewers, and moral censors are to books and films. The protesters are the best acclaimers and accelerators. Since the advent of pictures, the job of the ad copy is as incidental and latent as the 'meaning' of a poem is to a poem, or the words of a song are to a song.

  Marshall McLuhan

  Song, Jobs, Book

• Any expensive ad represents the toil, attention, testing, wit, art, and skill of many people. Far more thought and care go into the composition of any prominent ad in a newspaper or magazine than go into the writing of their features and editorials.

  Marshall McLuhan

  Art, Attitude, Writing

  "Understanding media: the extensions of man".

• Ads are carefully designed by the Madison Avenue frog-men of-the-mind for semiconscious exposure.

  Marshall McLuhan

  Men, Mind, Frogs

  Marshall McLuhan (1964). “Understanding media: the extensions of man”

• Ads push the principle of noise all the way to the plateau of persuasion. They are quite in accord with the procedures of brainwashing.

  Marshall McLuhan

  Principles, Noise, Way

• facebook
• twitter
• googleplus
• email
• linkedin

• facebook
• twitter
• googleplus
• email
• linkedin