Focus On How To Be Social, Not On How To Do Social.
Marketing is no longer about the stuff that you male, but about the stories you tell.
At Twitter, mobile is in our DNA ... For us, it's all about mobile, and it always has been.
Social media is about people, not logos.
Social media puts the "public" into PR and the "market" into marketing.
Smart marketing is about help not hype.
I cannot understand how sensible people still defend Facebook, YouTube and Twitter
We won't allow the people to be devoured by YouTube, Facebook or others.
The most successful marketer becomes part of the lives of their followers.
The qualities that make Twitter seem inane and half-baked are what makes it so powerful.
Everyone starts out with nobody listening to them and nobody to listen to. How and who you add determines what Twitter will become for you.
Don't worry; skills are cheap, passion is priceless. If you're passionate about your content and you know it and do it better than anyone else, even with few formal business skills you have the potential to create a million-dollar business.
Everyone is living for everyone else now. They're doing stuff so they can tell other people about it. I don't get all that social media stuff, I've always got other things I want to do - odd jobs around the house. No one wants to hear about that.
The Central Intelligence Agency owns everyone of any significance in the major media.
Journalism is the only profession explicitly protected by the U.S. Constitution, because journalists are supposed to be the check and balance on government. We're supposed to be holding those in power accountable. We're not supposed to be their megaphone. That's what the corporate media have become.
Think like a publisher, not a marketer.
If Google doesn't know the answer, then it's not a question
The leverage and influence social media gives citizens are rapidly spreading into the business world.
Social media's greatest assets - anonymity, 'virality,' interconnectedness - are also its main weaknesses.
At the end of the day, money is just a proxy for votes. That is what makes politics so vulnerable to social media.
If your competitors start copying you then you are doing something right!
Don't use social media to impress people; use it to impact people.
The WWE has a massive outreach on social media, and our fanbase is very vocal. So many young people watch the WWE, and I can turn around and say: "This also happens to me. Daily." I've been regarded as a very "controversial" figure, but in a setting like this, where I talk to young people, it helps.
Social media is important, but it does not bring down governments. Governments can shut down the Internet. Governments can control media access. If they do what the Tunisians did and try and negotiate with the opposition, then the media's still open, the international community can learn what's happening in the country, and then that can provide inspiration. But in mid-2009, the Iranian regime just shut down the Internet. Facebook went dark. Twitter went dark. BBC Persian, Voice of America, Persian News Network all went dark. That was it.
That's what social media is, that's what Twitter is, that's what Facebook posts are. It's just really anti-intellectual.
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