Your brand or your name is simply your reputation, you have to fight in life to protect that as it means everything. Nothing is more important.
All you have in life is your reputation: you may be very rich, but if you lose your good name, then you'll never be happy. The thought will always lurk at the back of your mind that people don't trust you.
Your brand name is only as good as your reputation
There have been times when I could have succumbed to some form of bribe, or could have had my way by offering one. But ever since that night in Dover prison I have never been tempted to break my vow.. My Parents always drummed into me that all you have life is your reputation: you may be very rich, but if you lose your good name you'll never be happy.
Protect your reputation. Don't be afraid of making mistakes.
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