David Ogilvy Quotes About Design

Quotes about: Design

• Don't bunt. Aim out of the ball park. Aim for the company of immortals.

  David Ogilvy

  Design, Excellence, Balls

• The best ideas come as jokes. Make your thinking as funny as possible.

  David Ogilvy

  Creativity, Humor, Thinking

• On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.

  David Ogilvy

  Business, Average, People

• If it doesn't sell, it isn't creative.

  David Ogilvy

  Wise, Witty, Humor

• Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them.

  David Ogilvy

  Business, Design, Television

  David Ogilvy (1963). “Confessions of an advertising man”, Holiday House

• Senior men have no monopoly on great ideas. Nor do creative people. Some of the best ideas come from account executives, researchers and others. Encourage this, you need all the ideas you can get.

  David Ogilvy

  Senior, Men, Ideas

  David Ogilvy (2012). “The Unpublished David Ogilvy”, p.94, Profile Books

• Where people aren't having any fun, they seldom produce good work.

  David Ogilvy

  Fun, People, Design

  David Ogilvy (2012). “The Unpublished David Ogilvy”, p.82, Profile Books

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