Brands Quotes - Page 31

• In the beginning it was just about the business - now it's about the brand.

  Richard Branson

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• Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you carry yourself. It's aspirational, it's inspirational.

  Kevin Plank

  Ideas, Theory, Items

  "I Am American Business", www.cnbc.com. June 24, 2012.

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• Beer drinkers have been duped by mass marketing into the belief that it makes sense to drink only one brand of beer. In truth, brand loyalty in beer makes no more sense than 'vegetable loyalty' in food. Can you imagine it? “No thanks, I'll pass on the mashed potatoes, carrots, bread and roast beef. Me, I'm strictly a broccoli man.'

  Stephen Beaumont

  Loyalty, Beer, Men

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• Every day I watched how a bare metal frame, rolling down the line would come off the other end, a spanking brand new car. What a great idea! Maybe, I could do the same thing with my music. Create a place where a kid off the street could walk in one door, an unknown, go through a process, and come out another door, a star.

  Berry Gordy

  Stars, Kids, Doors

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• Informal conversation is probably the oldest mechanism by which opinions on products and brands are developed, expressed, and spread.

  Unknown

  Business, Opinion, Conversation

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• "Smoking may cause fetal injury or premature birth." ... I found my brand. Just don't get the ones that say, "Lung Cancer."

  Bill Hicks

  Cancer, Smoking, Warning

  "Bill Hicks: Sane Man". Documentary, Comedy, 1989.

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• Obama has made America cool again - and more than that, he's made his own brand arguably the most powerful the world has ever known.

  Dee Dee Myers

  Powerful, America, World

  "Is Obama the Most Famous Living Person Ever?" by Dee Dee Myers, www.huffingtonpost.com. February 28, 2009.

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• The 2014 election has given the GOP the rare opportunity to retroactively redeem its brand. The conventional perception, incessantly repeated by Democrats and the media, is that Washington dysfunction is the work of the Party of No. Expose the real agent of do-nothing. Show that, when Harry Reid can no longer consign House-passed legislation to oblivion, Congress can actually work.

  Charles Krauthammer

  Real, Party, Opportunity

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• Brands should think of themselves not as storytellers but storybuilders. We plant seeds of content and let our community build on it.

  Amy Pascal

  Wisdom, Thinking, Community

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• 'Brand-Dropping' is the term that the Kluger Agency coined to describe discreetly advertising by product mentioning in song, and we feel we can make this the way of the future without jeopardizing any artist's creative outlet or typical style.

  Adam Kluger

  Song, Artist, Agency

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• Parts of our bodies are replace every day, every week..etc... Within a few years we have a brand new body.

  Rhonda Byrne

  Law Of Attraction, Years, Body

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• My cousin Roger once told me, on the eve of his third wedding, that he felt marriage was addictive. Then he corrected himself. I mean early marriage, he said. The very start of a marriage. It's like a whole new beginning. You're entirely brand-new people; you haven't made any mistakes yet. You have a new place to live and new dishes and this new kind of, like, identity, this 'we' that gets invited everywhere together now. Why, sometimes your wife will have a brand-new name, even.

  Anne Tyler

  Cousin, Mistake, New Beginnings

  Anne Tyler (2012). “The Beginner's Goodbye”, p.122, Random House

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• I think the more important task for a young person than developing a personal brand is figuring out what she's great at, what she loves to do, and how she can use that to leave an imprint in the world. Those are tough questions, but essential ones. Answer those - and the personal brand follows.

  Daniel H. Pink

  Leadership, Thinking, Tough Questions

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• Timberland is an all-American brand focused on work, utility and the outdoors, that managed to find a place in the fashion world as well

  Pharrell Williams

  Fashion, World, Wells

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• We do not need to import any foreign economic ideas or any foreign government. We had better stick to the American brand of government, the American brand of equality, and the American brand of wages. America had better stay American

  Calvin Coolidge

  Government, Ideas, America

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• I'll wear no convicts uniform nor meekly serve my time that Britain might brand Irelands fight 800 years of crime.

  Bobby Sands

  Fighting, Years, Might

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• Don't see yourself as a product of your parents DNA, but rather as a brand new idea from heaven.

  Max Lucado

  Dna, Ideas, Parent

  FaceBook post by Max Lucado from Jul 05, 2011

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• Every advertisement is part of the long term investment in the personality of the brand.

  David Ogilvy

  Long, Personality, Investment

  David Ogilvy (2012). “The Unpublished David Ogilvy”, p.65, Profile Books

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• Brand inside is more important than brand outside for sustained success.

  Tom Peters

  Success, Important, Sustained Success

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• The idea that business is strictly a numbers affair has always struck me as preposterous. For one thing, I've never been particularly good at numbers, but I think I've done a reasonable job with feelings. And I'm convinced that it is feelings - and feelings alone - that account for the success of the Virgin brand in all of its myriad forms.

  Richard Branson

  Jobs, Thinking, Ideas

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• Brands are no longer created; they are co-created.

  Brian Solis

  Brian Solis (2014). “The Brian Solis Digital Reader”, p.537, John Wiley & Sons

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• If you do not care about your end user immensely, especially in the next few years, your brand will die.

  Gary Vaynerchuk

  Years, Care, Next

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• Everyone has failed, everyone has misspoken, everyone has meant well but done the wrong thing. Your favorite restaurants, cafes and books have all gotten a one-star review along the way. No brand is perfect, no individual can pretend to be either. Perfect can't possibly be the goal, we're left with generous, important and human instead.

  Seth Godin

  Stars, Book, Perfect

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• You have to think of your brand as a kind of myth. A myth is a compelling story that is archetypal, if you know the teachings of Carl Jung. It has to have emotional content and all the themes of a great story: mystery, magic, adventure, intrigue, conflicts, contradiction, paradox.

  Deepak Chopra

  Teaching, Adventure, Emotional

  "Deepak Chopra: The Two Questions Every Business Leader Has to Ask". Interview with Eric Schurenberg, www.cbsnews.com. January 25, 2011.

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• The central problem of brand-building is getting a complex organization to execute a simple idea.

  Marty Neumeier

  Simple, Organization, Ideas

  Marty Neumeier (2009). “The Designful Company: How to build a culture of nonstop innovation”, p.158, Peachpit Press

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