Sustained success is largely a matter of focusing regularly on the right things and making a lot of uncelebrated little improvements every day.
Brand inside is more important than brand outside for sustained success.
Sustained success means making the greatest possible impact over the longest period of time
Community. A friend started a real estate brokerage a few years ago. By the time she'd added her second employee, she was a pillar of her 35,000-person community. No rule says that only the local banker or car dealer can organize the program to raise supplemental funds for the public library or send the high school band on a well-earned special trip. Participating in community affairs, with time more than dollars, is good business from day one. It gets your name around, adds to your distinctiveness, and, best of all, makes you an attractive employer (which is the key to sustained success).
"Freedom, individualism, authenticity and being yourself so long as you don't hurt another's physical person or property: Sustained success comes only when you take what's unique about you and figure out how to make it useful!"
Possessing a powerful worldwide brand is essential for sustained success.
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