The dominant culture in most big companies demands punishment for a mistake, no matter how useful, small, invisible.
Without exception, the dominance and coherence of culture proved to be an essential quality of the excellent companies.
I used to be skeptical when educators and technologists predicted that we may be entering a new era of oral culture, in which audible information will be at least as important as visible information. Now that I have adopted into my own daily life a device that makes music and spoken-word files easy to access from anywhere, I have tempered my skepticism.
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