The supreme art of war is to subdue the enemy without fighting.
He who knows his enemy and himself well will not be defeated easily.
Pretend to be weak, so your enemy may grow arrogant.
Ultimate excellence lies not in winning every battle, but in defeating the enemy without ever fighting.
If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.
Thus the expert in battle moves the enemy, and is not moved by him.
It is said that if you know your enemies and know yourself, you will not be imperiled in a hundred battles; if you do not know your enemies but do know yourself, you will win one and lose one; if you do not know your enemies nor yourself, you will be imperiled in every single battle.
When the enemy is relaxed, make them toil. When full, starve them. When settled, make them move.
If your enemy is secure at all points, be prepared for him. If he is in superior strength, evade him. If your opponent is tempermental, seek to irritate him. Pretend to be weak, that he may grow arrogant. If he is taking his ease, give him no rest. If his forces are united, separate them. If sovereign and subject are in accord, put division between them. Attack him where he is unprepared, appear where you are not expected.
If you know both yourself and your enemy, you can win a hundred battles without a single loss.
The good fighters of old first put themselves beyond the possibility of defeat, and then waited for an opportunity of defeating the enemy.
One need not destroy one's enemy. One need only destroy his willingness to engage.
To conquer the enemy without resorting to war is the most desirable. The highest form of generalship is to conquer the enemy by strategy.
It is more important to outhink your enemy, than to outfight him
All warfare is based on deception. Hence, when able to attack, we must seem unable; when using our forces, we must seem inactive; when we are near, we must make the enemy believe we are far away; when far away, we must make him believe we are near.
Know thy self, know thy enemy. A thousand battles, a thousand victories.
Wait by the river long enough and the body of your enemy will float by you.
However desperate the situation and circumstances, don't despair. When there is everything to fear, be unafraid. When surrounded by dangers, fear none of them. When without resources, depend on resourcefulness. When surprised, take the enemy by surprise.
The good fighters of old first put themselves beyond the possibility of defeat, and then waited for an opportunity of defeating the enemy. To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself. Thus the good fighter is able to secure himself against defeat, but cannot make certain of defeating the enemy.
To know your Enemy, you must become your Enemy.
The opportunity of defeating the enemy is provided by the enemy himself.
He who is prudent and lies in wait for an enemy who is not, will be victorious.
To Subdue an enemy without fighting is the greatest of skills
When the enemy's envoy's speak in humble terms, but continues his preparations, he will advance. When their language is deceptive but the enemy pretentiously advances, he will retreat. When the envoys speak in apologetic terms, he wishes a respite. When without a previous understanding the enemy asks for a truce, he is plotting. When the enemy sees an advantage but does not advance to seize it, he is fatigued.
Know thy self, know thy enemy.
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