Consumers Quotes - Page 3

• The consumer isn't a moron; she is your wife.

  David Ogilvy

  Funny, Sarcastic, Witty

  Confessions of an Advertising Man (1963) ch. 5

  90 Copy quote

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• I think people should be consumers of journalism.

  Andrew Vachss

  Thinking, People, Journalism

  8 Copy quote

• Well, I think the best form would be to put money directly in the pockets of consumers.

  Franklin Raines

  Thinking, Would Be, Pockets

  8 Copy quote

• If you are a gun manufacturer, the product you make is not subject to safety regulation by the Consumer Product Safety Commission. Toy guns are subject to safety regulation; water pistols are, but not real guns.

  Michael D. Barnes

  Real, Gun, Safety

  17 Copy quote

• Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before.

  William Bernbach

  Substance, Advertising, Forget

  8 Copy quote

• Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous.

  David Ogilvy

  Rare Occasion, Tests, Fields

  David Ogilvy (1963). “Confessions of an advertising man”, Holiday House

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• What the results are telling them is that the most money is spent in volume by young people. They also see young people as the consumers of tomorrow and are trying to capture their attention from their competitors.

  Marlo Thomas

  People, Trying, Attention

  8 Copy quote

• I think we have to ask this administration, and the President specifically, about using their political capital now to stand up for the American consumer who is getting clobbered by these gasoline and oil prices.

  Ron Wyden

  Thinking, Oil, Political

  7 Copy quote

• As part of my efforts to fight identity theft, I worked with my colleagues on the Financial Services Committee to strengthen consumer protection with a reasonable notification requirement.

  Melissa Bean

  Fighting, Effort, Identity

  60 Copy quote

• If you consider that a typical Central American consumer earns only a small fraction of an average American worker's wages, it becomes clear that CAFTA's true goal is not to the increase U.S. exports.

  Stephen F. Lynch

  Average, Goal, Typical

  7 Copy quote

• While American taxes pay for much of the research and development that goes into creating the new, life-saving drugs, American consumers continue to subsidize the cost of the drugs for consumers across the world.

  Michael K. Simpson

  Research And Development, Creating, Drug

  16 Copy quote

• Financial service providers act as the lubricating oil in the economy. They link consumers who want to invest their savings for a good return with companies who want to borrow on best terms for expansion.

  John Bruton

  Oil, Expansion, Saving

  9 Copy quote

• I was 17 and just learning what high fidelity was, what good sound was, and learning the mechanics of tape machines. It was a real education, going right from the consumer end to the record factory.

  Alan Parsons

  Real, High Fidelity, Sound

  Biography/Personal Quotes, www.imdb.com.

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• The American consumer is also the American worker, and if we don't do something to protect our manufacturing base here at home, it is going to be hard to buy any retail goods.

  Lindsey Graham

  Home, Retail, Reconstruction

  20 Copy quote

• The same historical development that turned the citizen into a client transformed the worker from a producer into a consumer.

  Christopher Lasch

  Historical, Citizens, Development

  Christopher Lasch (1991). “The Culture of Narcissism: American Life in an Age of Diminishing Expectations”, p.235, W. W. Norton & Company

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• Propaganda in the ordinary sense of the term plays a less important part in a consumer society, where people greet all official pronouncements with suspicion.

  Christopher Lasch

  Sea, Play, People

  9 Copy quote

• Local economies are suffering as people spend more on fuel and less on consumer goods and travel.

  Dan Lipinski

  Travel, People, Suffering

  8 Copy quote

• It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea.

  David Ogilvy

  Night, Ideas, Doubt

  16 Copy quote

• The author takes the position that the consumer pays the tax, and as such every individual of the social order should be given unlimited opportunity to make the most of himself.

  Carter G. Woodson

  Opportunity, Order, Pay

  Carter G. Woodson (2006). “The Mis-Education of the Negro”, p.9, Book Tree

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• Now is the most exciting time in fashion. Women are controlling their destiny now, the consumer is more knowledgeable, and I have to be better every single day.

  Oscar de la Renta

  Fashion, Destiny, Knowledgeable

  "Biography / Personal Quotes". www.imdb.com.

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• In war, the army is not merely a pure consumer, but a negative producer.

  Lewis Mumford

  Peace, War, Army

  Lewis Mumford, Langdon Winner (2010). “Technics and Civilization”, p.93, University of Chicago Press

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• The goal is to normalize trade relations based on sound science and consumer protection.

  Mike Johanns

  Goal, Sound, Protection

  "Exclusive: USDA Secretary Mike Johanns". Interview with Sam Gazdziak, www.provisioneronline.com. June 1, 2005.

  57 Copy quote

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• Honest businessmen should be protected from the unscrupulous consumer.

  Lester Maddox

  Honesty, Business, Should

  15 Copy quote

• It is flagrantly dishonest for an advertising agent to urge consumers to buy a product which he would not allow his own wife to buy.

  David Ogilvy

  Wife, Agents, Advertising

  David Ogilvy (1963). “Confessions of an advertising man”, Holiday House

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• Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.

  Anita Roddick

  Shopping, Choices, Moral

  16 Copy quote