Brands Quotes - Page 11

• When I'm approached by brands I use the kind of philosophy - I don't really get into a project unless I feel I can make something that will be honest for me.

  Marco Brambilla

  Philosophy, Use, Honest

  Source: www.interviewmagazine.com

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• Finding an excuse not to buy a brand can be just as enjoyable as finding an excuse to buy one. That, too, is human nature.

  David F. D'Alessandro

  Human Nature, Excuse, Enjoyable

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• While the importance of a strong brand is widely understood, nothing is as misunderstood in American business as the question of how to use it.

  David F. D'Alessandro

  Strong, Misunderstood, Use

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• We have to be alert to the way brands behave and misbehave. We have to reward the good ones with our loyalty and punish the bad ones by avoiding them.

  Wally Olins

  Loyalty, Rewards, Way

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• To get into the consumer's mind, you have to sacrifice. You have to reduce the essence of your brand to a single thought or attribute. An attribute that nobody else already owns in your category.

  Al Ries

  Sacrifice, Essence, Mind

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• The truth is the best brands, like the most interesting people, have a keen sense of self.

  David F. D'Alessandro

  Self, People, Interesting

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• The real lesson Orville (Redenbacher) taught me was the power of a good brand to trump all rhyme or reason in the marketplace.

  David F. D'Alessandro

  Real, Lessons, Taught

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• The real barrier (to building a brand) is the human mind. It normally takes decades to build a brand because it takes decades to penetrate the gray matter in between your ears.

  Al Ries

  Real, Gray Matter, Mind

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• The Internet is the ultimate in brand-centered buying.

  Al Ries

  Buying, Internet, Ultimate

  Al Ries, Laura Ries (2009). “The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand”, p.14, Harper Collins

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• I never planned on becoming a brand name. The success of the Trump name worldwide has been a surprise.

  Donald Trump

  Names, Becoming, Surprise

  Donald Trump (2004). “Trump: How to get rich ; and; Think like a billionaire”

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• The thing about branding is it isn't etched in stone. A brand is a mark or an image or a perception we stamp on a product, a concept or an ideal, but it doesn't last forever. Like anything else, it needs to be nurtured and reinforced, or it will start to fade.

  Daymond John

  Forever, Perception, Needs

  Daymond John (2007). “Display of Power: How FUBU Changed a World of Fashion, Branding and Lifestyle”, p.202, Thomas Nelson Inc

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• I could get a T-shirt that says 'All in for Week 4 of the Preseason.' That's not quite as catchy, and I don't have an endorsement deal with an apparel company. Maybe someone will sign me now. I don't make enough money to get fined. Maybe I'll get a deal with some off-brand or something that sells at Walmart or something.

  Kirk Cousins

  Walmart, Catchy, T Shirt

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• We are creating a one size fits all system that needlessly brands many young people as failures, when they might thrive if offered a different education whose progress was measured differently. Paradoxically we're embracing standardized tests just when the economy is eliminating standardized jobs.

  Robert Reich

  Jobs, Creating, People

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• I would like to expand my brand to include destinations in Vegas and also become an entertainment news correspondent.

  Holly Madison

  Vegas, News, Entertainment

  "Holly Madison Opens to Posing for Playboy Again" by celebrity-mania.com, January 19, 2011.

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• Giving does not just feel good, but it's really, really good for business, and it's good for your personal brand.

  Blake Mycoskie

  Giving, Feel Good, Doe

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• A brand is simply trust.

  Steve Jobs

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• The party impulse is a very subversive impulse. I mean, you know, a lot of artists have too much integrity to sell their art as a brand; but who has so much integrity that they would turn down a party?

  Terence McKenna

  Art, Integrity, Mean

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• I believe that all brands will become storytellers, editors and publishers, all stores will become magazines, and all media companies will become stores. There will be too many of all of them. The strongest ones, the ones who offer the best customer experience, will survive.

  Natalie Massenet

  Believe, Media, Editors

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• When I abandoned the smoking habit of more than three decades I was given a supposedly helpful pill called Wellbutrin. But as soon as I discovered that this was the brand name for an antidepressant, I tossed the bottle away. There may be successful methods for overcoming the blues but for me they cannot include a capsule that says: 'Fool yourself into happiness, while pretending not to do so.' I should actually want my mind to be strong enough to circumvent such a trick.

  Christopher Hitchens

  Strong, Successful, Names

  Christopher Hitchens (2010). “Hitch 22: A Memoir”, p.307, Atlantic Books Ltd

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• The brand is only as good as your products, so.. if people have a good experience on Virgin Atlantic or if they have a good experience on Virgin trains or.. if they have a Virgin mobile phone and they can get straight through to our people and they're well looked after and then they'll try the next product that we launch.

  Richard Branson

  Phones, People, Trying

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• For instance, let us say that a new stock has been listed in the last two or three years and its high was 20, or any other figure, and that such a price was made two or three years ago. If something favorable happens in connection with the company, and the stock starts upward, usually it is safe play to buy the minute it touches a brand new high.

  Jesse Lauriston Livermore

  Years, Play, Two

  Jesse Lauriston Livermore (1966). “How to Trade in Stocks: The Livermore Formula for Combining Time Element and Price”

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• I'm not the worlds biggest remake guy, meaning finding titles and saying, "Hey it's got some brand awareness, let's just make a movie."

  Thomas Tull

  Guy, Titles, Hey

  Source: collider.com

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• There is a very specific, unique brand of rivalry that exists between twins. You're always wondering who the Alpha twin is.

  Alex Hirsch

  Unique, Twins, Wonder

  Source: collider.com

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• A lot of the content that goes directly to the internet, or is web-created content, is very hand-held video where you can watch this woman fall off the coffee table, or see a funny little gag, or is interview-style stuff, which is great. I love that. I consume it like crazy. But, this is designed to be reminiscent of what you would see during primetime, and reminiscent of what you would see in a movie theater, on any given weekend, and in that regard, it's brand new.

  Joseph McGinty Nichol

  Crazy, Fall, Coffee

  Source: collider.com

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• The era I love most is the Federal period, just after the Revolution and the formation of the United States. The birth of America as a nation coincided with the Romantic era and I've always been thoroughly into the Romantics and I've always been thoroughly into America, particularly at the time when it was a brand new idea, when it was something brand new in the world. It was a very exciting time in the world because of the birth of America

  William Monahan

  Ideas, America, United States

  Source: collider.com

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