Modern man is alienated from himself, from his fellow men, and from nature. He has been transformed into a commodity, experiences his life forces as an investment which must bring him the maximum profit obtainable under existing market conditions.
We live in a world of things, and our only connection with them is that we know how to manipulate or to consume them.
Man today is fascinated by the possibility of buying, more, better, and especially, new things. He is consumption hungry... To buy the latest gadget, the latest model of anything that is on the market, is the dream of everybody, in comparison to which the real pleasure in use is quite secondary. Modern man, if the dared to be articulate about his concept of heaven, would describe a vision which would look like the biggest department store in the world.
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