For a lot of people, when something happens that gives them 15 minutes of fame, they try to create something new out of that. I was really fortunate. For a professional speaker, it is all about press, publicity and PR, so to get that much free publicity ... it made life a lot easier.
It's not even so much about publicity, it's more just letting people know that things are available, because books aren't a flash in the pan thing. It's more like: "It took 20 years for this book to be done and now it'll be on a shelf for 20 years until the right person finds it."
Simon Collinson, of digital publisher Canelo and über-cool Aussie mag The Lifted Brow, is our digital producer; Sarah Shin, Verso's comms director, is helping us out with press publicity; Soraya Gilanni, who mainly does production and set design for films and commercials, is our art director.
Whenever I visit Korea she [Kang] buys me lunch and takes me to a gallery. As if all this wasn't enough, she has incredible respect for translation as a creative, artistic practice - she insists that each English version is 'our book', offered to share her fees with me when she found out I wasn't getting paid for translating her publicity stuff, always asks the editor to credit me, and does so herself whenever she's interviewed. Too good to be true.
Possibly the best thing about the whole experience is that Kang and I are now really good friends. It's as much of a pleasure and privilege to know her as a person as it is to translate her work. She's been over for two UK publicity tours, which means lots of time to chat on trains etc., and she was hear all last summer for a writer's residency in Norwich, where I got to meet her son too.
I could do an interview or just as well not do one. It's not like I'm looking for extra publicity.
Of course, marketing and publicity does an amazing job of prepping everybody for that, but there's nothing like sitting there and experiencing the movie.
Did the Prime Minister have some sort of grudge against you by sending this publicity crazed person into your Department?
I made publicity contracts with Nike, several broadcasting companies and airline companies within Australia.
A public relations firm said that rock star David Lee Roth owes them over $110,000. The strange thing is that it's the first time that David Lee Roth has had any publicity in ten years.
I think the presidency is a bad way to measure the effective campaign finance, because in the presidency, there is so much publicity, there's so much money floating around.
Nobody sits alone accompanied only by a stewing ambition that won't see fruit for years. Ambition is something you turn into publicity before there's anything to publicize.
I regret being the richest man in the world because that position attracts undeserved publicity.
Some reviews give pain. This is regrettable, but no author has the right to whine. He was not obliged to be an author. He invited publicity, and he must take the publicity that comes along.
I enjoy the hell out of writing but don't like what follows: promotion and publicity, which I always strive to keep to a minimum, sometimes to my publisher's dismay.
The hardest thing about getting publicity is doing it on a budget... you can hire people to market you but it's hard in this industry when it comes out of pocket. I've found that if the music is awesome, that helps a lot.
I didn't realize - you think you are doing a movie but then you realize it's a Columbia Pictures movie so it's probably going to have some publicity. Then you see a billboard and it's like, 'God! I'm on a billboard!' It doesn't hit all at once, it kind of unravels itself and it's still unraveling.
The souls you have got cast upon the screen of publicity appear like the horrid and writhing creatures enlarged from the insect world, and revealed to us by the cinematograph.
The very minute a thought is threatened with publicity it seems to shrink towards mediocrity.
As I've become older and more self-conscious, I'm more aware of films and the film industry. I'm sure you've seen that, but the publicity, the public side of this world is pretty scary to me.
The main thing is media attention which is good publicity for the sport. As I'm the only women in this championship I would like to think that it encourages other young females to get into it. Also the media helps me in getting sponsorship.
The pictures I have been sent that display my father in places around the world such as the metro in Barcelona or downtown Los Angeles, I cannot understand the amount of publicity that has been given to my father in addition to the message that is spread because of this.
Insiders say that Trump is running for president as a publicity stunt. That's not the Donald Trump I know.
Businessmen have a different set of delusions from politicians; and need, therefore, different handling. They are, however, much milder than politicians, at the same time allured and terrified by the glare of publicity....You could do anything you like with them, if you would treat them (even the big ones) not as wolves and tigers, but as domestic animals by nature, even though they have been badly brought up and not trained as you would wish.
I am sick and tired of publicity. I want no more of it. It puts me in a bad light. I just want to be forgotten.
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