I am extremely involved in the design process of both my brands, Winter Kate and House of Harlow 1960.
Much good art got made while money ruled; I like a lot of it, and hardship and poverty aren't virtues. The good news is that, since almost no one will be selling art, artists - especially emerging ones - won't have to think about turning out a consistent style or creating a brand. They'll be able to experiment as much as they want.
Too many younger artists, critics, and curators are fetishizing the sixties, transforming the period into a deformed cult, a fantasy religion, a hip brand, and a crippling disease.
You cry and you scream and you stomp your feet and you shout. You say, 'You know what? I'm giving up, I don't care.' And then you go to bed and you wake up and it's a brand new day, and you pick yourself back up again.
We know that Google Earth and Google Maps have had a tremendous impact on Google traffic, users, brand, adoption, and advertisers. We also know Google News, for example, which we don't monetize, has had a tremendous impact on searches and on query quality. We know those people search more. Because we've measured it.
Even though people are under economic pressure, they still want to support those brands with values that are compatible with their own.
Our history is based on extending the brand to categories within the guardrails of Starbucks.
The response to the Starbucks brand has been phenomenal in our international markets.
Great companies that build an enduring brand have an emotional relationship with customers that has no barrier. And that emotional relationship is on the most important characteristic, which is trust.
I think Starbucks created a platform and, ultimately, a runway for many other companies to emulate. I suspect if we had not achieved what we have, there would have been many regional brands that would have succeeded. But I'm not sure there would have been a national brand of the scope of Starbucks.
I don't want to become a brand and I certainly don't want to have a persona.
When it comes to other celebrity brands, I think a lot of people do a great job, but it can't be all about them. Everybody doesn't want to just look like the celebrity, because they can't. They just want one element of that style.
Bordeaux would be naive not to recognize that Robert Parker was driving the brand equity. If the next generation doesn't care about Chateau Pichon-Lalande, then you have a problem.
Do you know how many companies have wanted me to do an energy drink for them because I named my book 'Crush It!'? It might be fun one day, but right now I think it would undermine the personal brand I've built.
I'm a storyteller. I love to tell stories about brands. I love to tell stories, period. I like painting pictures through the words, and that's what I do.
Too many companies think they want to do a video blog to sell merchandise, but if you turn your site into QVC, you lose. I have an audience that trusts me. It's about building a global brand - not selling four more bottles of Pinot Grigio.
Winelibrary.tv was about building personal brand equity. It was a business move. Now, it was totally surrounded by a passion for wine, but I very much gave a lot of thought to doing a sports-video blog instead.
You have to understand your own personal DNA. Don't do things because I do them or Steve Jobs or Mark Cuban tried it. You need to know your personal brand and stay true to it.
Many young people don't know what Versace represent. I want to show what makes Versace an iconic brand.
Before even Court Grip, I just wanted to be a part of a brand that I felt that listened to the athlete and really catered to the athlete, and gave us what we were looking for.
The public want to see people play an exciting brand of cricket.
I love Karl Lagerfeld. I worship him. I was brought up in Paris, and my mum used to wear a lot of Chanel. I love the brand.
I like that you can easily flip the sheets over and have a different feel or vibe in your room. You don't have to go get a whole brand-new set of sheets.
The teachers' unions that block school reform have done serious damage to the union brand. The public no longer views unions as their friend, much less their champion. They view them as corrupt, intransigent and more interested in protecting their political clout within the Democratic Party than protecting their members or even school children.
I am delighted to be joining 'Guardian U.S.''s team as a weekly columnist, and to have the chance to address American and global current events on its distinguished platform. 'Guardian U.S.' brings the 'Guardian''s hard-hitting investigative brand to a new focus on American news and opinion.
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