The only way to go further than you've been is to take an extra step.
Make your upper limit, no limit.
Preparation is good, but customers need results.
No one ever delighted a customer by being 'good enough'.
Quality is more than a promise, it's genuine performance.
Testimonials describe what has been, and are a promise of what is to come.
When the customer makes contact, he does not want a quote. He wants a commitment.
Preparation clears a pathway for success.
When your staff are 'information-rich', their information can make you rich!
It's fine to wait for an appropriate time, but it's inappropriate to wait forever.
If you want to interest people, make them think. If you want to inspire people, make them feel.
You cannot change what has already happened. You can always change the way you respond.
Unlimited efforts can produce unlimited results.
The shelter of excuses has a leaky roof.
Q: When you are already in the lead, how do you to stay ahead?
When a customer asks what no one else has ever asked, pay close attention.
How can you learn more? By admiring what you've done right? Or by studying what you've done wrong?
If your customers are demanding, be thankful.
Without commitment, no price will be low enough. With commitment, no price will be too high.
What does your product really mean to the people who buy it?
Be the mirror in which people admire their true potential.
First be effective and then be efficient.
Are you doing only what you must or doing all you can?
You are the person who determines what you do. That's a big responsibility. Make the most of it.
When only a little can be done, doing it becomes the greatest you can do.
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