Hiring people is an art, not a science, and resumes can't tell you whether someone will fit into a company's culture.
We will never-and I mean never-turn our backs on our employees.
Sports was a great equalizer. It didn't have color. It didn't matter whether you were rich or poor, black or white. It really shaped me in many ways to be able to deal with a lot of different personalities and different cultures. Sports were the common thread.
When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture.
I've traveled around the world, and what's so revealing is that, despite the differences in culture, politics, language, how people dress, there is a universal feeling that we all want the same thing. We deeply want to be respected and appreciated for our differences.
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