If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.
People are social beings and want interaction and social learning is the primary form of learning, just as word of mouth advertising is the highest form of advertising.
Word-of-mouth is powerful, trusted, and cheap.
Free publicity and word of mouth is probably the best and cheapest form of advertising. Learn to use it to your advantage.
Word of mouth is the best medium of all.
If you're not doing something that people will remark on, then it's going to be hard to generate word of mouth.
You are what you do, not what you say.
I want word of mouth to be our biggest voice.
We're living in an era where word-of-mouth is on steroids.
Word of mouth is the primary factor behind 20 percent to 50 percent of all purchasing decisions.
Marketing only really works with word of mouth.
Movements, like films, depend on word of mouth.
Remember that it is not enough to abstain from lying by word of mouth; for the worst lies are often conveyed by a false look, smile, or act.
To me, the big thing in being a successful team is repetition of what you're doing, either by word of mouth, blackboard, or specifically by work on the field. You repeat, repeat, repeat as a unit.
No movie becomes a hit without good reviews and word-of-mouth. No agency ever became a great brand by merely saying it was great - in advertising or by any other medium.
The growth of The Body Shop is testimony to the fact that you don't need to waste money on costly advertising campaigns to be successful. Instead, we've always relied on word of mouth and stories.
Word of mouth is the most effective means of communication.
Twenty years ago if you provided someone with horrible service, it may take weeks or even months for the word-of-mouth message to get out to 15-20 potential customers. Today, with social media, thousands of potential customers can learn about horrible service within hours, minutes or even seconds after it happens.
The American revolutionaries believed in the power of the word. But they had only word of mouth and the printing press. We have the Internet.
The brand of the future...is patient, consistent, connected, and trusted. The new brand is based on the truth that only comes from experiencing the product, not just yelling about it. Word of mouth is more important (by a factor of 20) than TV advertising, and the remarkability word of mouth demands comes from what we experience, not from spin or taglines or a campaign slogan.
Ensure your employees understand what your brand stands for so they can be your first line of word-of-mouth advertising.
Word of mouth is very powerful.
Right from the first time we went to America in 1968, Led Zeppelin was a word-of-mouth thing. You can't really compare it to how it is today.
By creating conversation, we let our customers spread our message by word of mouth.
Most learning is social, or what I call the cultural DNA. Everyone knows that word of mouth advertising is the best advertising. That's social learning.
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