People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the Holy Grail of advertising.
Referrals aren't given easily. If you don't take the time to establish credibility, you're not going to get the referral. People have to get to know you. They have to feel comfortable with who you are and what you do.
In sales, a referral is the key to the door of resistance.
Referrals are very powerful. When I refer you, I give a little bit of my reputation away. If you do a good job, my friend that hired you is pleased. But if you do a bad job, that reflects badly on me. People forget that.
Consumers are taking ownership of brands, and their referral power is priceless.
The most successful network marketers I know, the ones receiving tons of referrals and feeling truly happy about themselves, continually put the other person's needs ahead of their own.
When it comes to lead referral generation, the customer experience is it.
I feel that puttin' in the hours and years in the studio, honing my craft, definitely played a part, me consciously networking and presenting myself as an artist that's commercially sellable led to me meeting the right people, which in turn led to them givin' me positive referrals to other people, which in turn led to me signin' a deal.
The best system I've ever seen for intellectual distribution is the direct selling business-also known as one-to-one marketing, network marketing, referral marketing or relationship marketing.
Everybody is so hungry for referrals, for 'likes.' I don't need to be liked. I don't need to be liked at all. I don't care if there's a button right there at the top of Drudge saying 'like' or 'dislike,' 'thumbs up,' 'thumbs down,' it doesn't mean anything.
It's good to be comfortable with who you are and what you do.
I don't think most of my opinions, political or social, are so far outside of the mainstream that they'd cause massive outrage on a scale liable to provoke death threats or referrals to prosecutors for outraging public decency, so why worry?
Most great companies in tech have been built by personal referrals for the first...at least 100 employees and often many more.
I need no traffic from Google. I don't care if I get one traffic referral from Google, or Bing, or Yahoo, or any of these others. It's always been that way.
The most devastating indictment of the president's proposal is that it threatens to destroy virtually everything about American health care that's worth preserving. Under the plan's layers of regulation and oversight, even seeing a doctor whenever you like will be no easy matter: access to physicians will be carefully regulated by gatekeepers; referrals to specialists will be strongly discouraged; second opinions will be almost unheard of; and the availability of new drugs will be limited.
But when I went to Harvard, it kind of got washed out of me, partly because people made fun of you in college. If you said you believed in God, they would look at you clinically, you know, suggest that you needed a referral.
In the old days we used to get more referrals, because people had insurance that paid for therapy. Now they belong to HMOs, and we can only be affiliated with a few HMOs.
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