LEGO has essentially taken the concrete block, the building block of the world, and made it into the building block of our imagination.
I wasn't very good about juggling family and my career. I was interested in who was coming to the children's birthday party, what my son was writing. I was thinking about Legos.
There are all sorts of things embodied in the Lego brick - geometry and mathematics and truth and proportion and shape and colour... It is a faintly spiritual activity that everybody connects with.
I think LEGOs are one of the best toys ever developed. While LEGOs are sold in kits in order to build specific things, there [are] very few people who leave their LEGOs in those kits. It very rapidly becomes an open system where you can build whatever you want. That's the one thing that signifies my entire life and my career. I learned at an early age that I could make the things that I wanted. That's a very powerful thing to realize as a kid. LEGOs were a key part of that.
I think LEGOs are one of the best toys ever developed.
Everyone who ever walked barefoot into his child's room late at night hates Legos.
I learned at an early age that I could make the things that I wanted. That's a very powerful thing to realize as a kid. LEGOs were a key part of that.
A girlfriend? No thanks, I'd rather play nintendo and build my lego set!
You enrich people with creative resources, and over time, these Lego bricks that end up in their heads eventually build this enormous, incredible castle.
LEGO is universal. So many people enjoy it, from all different walks of life, all different ages, all different cultures. When I was in Africa, I had LEGO bricks with me and I met some people who had never heard of LEGO, they had never seen it before and yet as soon as I gave them a few bricks, they immediately got it.
I'm not sure what I was good at as a kid. I was good at playing with Legos.
One of the reasons I love using LEGO bricks is because it makes the art very relatable and accessible; folks can connect with the art almost on a different level because they have played with it or their kids have played with it.
What do Harley-Davidson, LEGO, and Apple have in common? They're all based on communities.
The fact that you can take LEGO bricks from thirty years ago and they still snap together with the same new LEGO brick that comes out, I mean what type of product can span generations like that, there is something really special to it.
Considering LEGO's considerable brand equity, you might expect that the company must have a marketing budget in the billions. Not so. In fact, LEGO's marketing budget is so modest that if I recorded it here, you'd probably think it was a typo. LEGO doesn't do its own talking; it lets LEGO maniacs talk for it.
LEGO has announced that they are shutting down their U.S. factory and moving it to Canada. LEGO employees say it's their fault because they made the factory too easy to take apart and rebuild somewhere else.
I like using LEGO bricks as a medium because I enjoy seeing people’s reaction to artwork created from something with which they are familiar. …My goal is to elevate this simple plaything to a place it has never been before. I also appreciate the cleanliness of the LEGO® brick. The right angles. The distinct lines. But, from a distance, those right angles and distinct lines offer new perspectives, changing to curves.
I've seen nerdists make tributes to their obsessions out of Legos that are like works of art. It just goes to show you how pervasive this stuff has become in our culture. It really is an ideology that you can subscribe to now.
Why do all Republicans need Lego hair?
My sons and I thoroughly enjoy Legos. We go to the toy store every week for more. I never want to take what we build apart; I want to put it on a shelf. My wife is starting to get a little annoyed with the Legos lying around.
And I knew that there was some dark corner of me that would enjoy using magic for killing—and then long for more. That was black magic, and it was easy to use. Easy and fun. Like Legos
I built a leprechaun trap that was made to look like a tiny hotel. There was a ramp where the leprechaun could walk into the hotel, see a Lego pot of gold on the other side, try to reach it, fall through a trap door, go through a tube, wind up in a biscuit tin, and be trapped. My mom, encouraging my madness, told me that the leprechaun might escape and that I needed a shot glass of whiskey down there to keep him occupied while he was in there.
My work is one of my passions, so I want to treat it with great importance, whatever the project or role. As any motorcycle enthusiast can probably attest to, getting your motorcycle looking and riding the best certainly holds a high rating of importance. And if I don't finish the Lego city with my son, then I meet the wrath of an extremely assertive four-year-old project manager.
By the time the children go to bed, I am as drained as any mother who has spent her day working, car pooling, building Lego castles and shopping for the precisely correct soccer cleat.
The Lego Movie: Merely a great film, or the greatest film ever in the history of cinema?
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