James C. Collins Quotes About Purpose

Quotes about: Purpose

• ...the question, Why try for greatness? would seem almost tautological. If you're doing something you care that much about, and you believe in its purpose deeply enough, then it is impossible to imagine not trying to make it great. It's just a given.

  James C. Collins

  Business, Believe, Greatness

• Genius of AND. Embrace both extremes on a number of dimensions at the same time. Instead of choosing a OR B, figure out how to have A AND B-purpose AND profit, continuity AND change, freedom AND responsibility, etc.

  James C. Collins

  Business, Responsibility, Numbers

• The purpose of bureaucracy is to compensate for incompetence and lack of discipline.

  James C. Collins

  Business, Discipline, Purpose

  "No more heroes". “Madeleine Bunting's working lives column”, www.theguardian.com. November 3, 2001.

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