Media Quotes - Page 23

• The alphabet was one thing when applied to clay or stone, and quite another when set down on light papyrus.

  Marshall McLuhan

  Light, Clay, Stones

  Marshall McLuhan (1964). “Understanding media: the extensions of man”

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• Erwin Schrodinger has explained how he and his fellow physicists had agreed that they would report their new discoveries and experiments in quantum physics in the language of Newtonian physics. That is, they agreed to discuss and report the non-visual, electronic world in the language of the visual world of Newton.

  Marshall McLuhan

  Discovery, World, Language

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• In large measure, writing is the spatialization of thought.

  Marshall McLuhan

  Writing

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• In the Phaedrus, Plato argued that the new arrival of writing would revolutionize culture for the worst. He suggested that it would substitute reminiscence for thought and mechanical learning for the true dialect of the living quest for truth by discourse and conversation.

  Marshall McLuhan

  Plato, Writing, Culture

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• The rythms of typing favour short, concise sentences, sentences with oral form.

  Marshall McLuhan

  Favour, Form, Typing

  Marshall McLuhan (1969). “Counter blast [by] Marshall McLuhan”

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• Alas, irreverence has been subsumed by mere grossness, at least in the so-called mass media. What we have now - to quote myself at my most pretentious - is a nimiety of scurrility with a concomitant exiguity of taste.

  Tom Lehrer

  Funny, Television, Irreverence

  "Rhino Records" Online Chat, June 17, 1997.

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• I don't think there will ever be a permanent truce, but I believe the media needs to be more careful and be willing to count to 10 before rushing on the air or into print.

  Bob Woodward

  Believe, Thinking, Air

  "Watergate: 25 Years Later". The Washington Post Live Online discussion, www.washingtonpost.com. June 17, 1997.

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• I am personally acquainted with hundreds of journalists, and the opinion of the majority of them would not be worth tuppence in private, but when they speak in print it is the newspaper that is talking (the pygmy scribe is not visible) and then their utterances shake the community like the thunders of prophecy.

  Mark Twain

  Talking, Community, Majority

  Mark Twain (1992). “Collected Tales, Sketches, Speeches & Essays: 1852-1890”

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• Nothing can now be believed which is seen in a newspaper. Truth itself becomes suspicious by being put into that polluted vehicle... Perhaps an editor might begin a reformation in some such way as this. Divide his paper into four chapters, heading the 1st, Truths. 2d, Probabilities. 3d, Possibilities. 4th, Lies. The first chapter would be very short.

  Thomas Jefferson

  Lying, Editors, Would Be

  Thomas Jefferson (1853). “The writings of Thomas Jefferson: being his autobiography, correspondence, reports, messages, addresses, and other writings, official and private”, p.92

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• In political matters feeling often decides more correctly than reason.

  Adolf Hitler

  Political, Feelings, Matter

  Adolf Hitler (1998). “Mein Kampf”, Houghton Mifflin Harcourt

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• It is a mistake to make propaganda many-sided, like scientific instruction, for instance... As soon as you sacrifice this slogan and try to be many-sided, the effect will piddle away, for the crowd can neither digest nor retain the material offered.

  Adolf Hitler

  Mistake, Sacrifice, Trying

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• The art of propaganda lies in understanding the emotional ideas of the great masses and finding, through a psychologically correct form, the way to the attention and thence to the heart of the broad masses.

  Adolf Hitler

  Art, Lying, Emotional

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• [Propaganda] does not have multiple shadings; it has a positive and a negative; love or hate, right or wrong, truth or lie, never half this way and half that way.

  Adolf Hitler

  Hate, Lying, Negative

  Adolf Hitler (1998). “Mein Kampf”, Houghton Mifflin Harcourt

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• [This is the] very first condition which has to be fulfilled in every kind of propaganda: a systematically one-sided attitude towards every problem that has to be dealt with.

  Adolf Hitler

  Attitude, Firsts, Kind

  Adolf Hitler (2016). “Mein Kampf”, p.347, Adolf Hitler

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• The more modest its intellectual ballast, the more exclusively it takes into consideration the emotions of the masses, the more effective [propaganda] will be.

  Adolf Hitler

  Intellectual, Mein Kampf, Emotion

  Adolf Hitler (1998). “Mein Kampf”, Houghton Mifflin Harcourt

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• For I must not measure the speech of a statesman to his people by the impression which it leaves in a university professor, but by the effect it exerts on the people. And this alone gives the standard for the speaker's genius.

  Adolf Hitler

  University Professors, People, Giving

  Adolf Hitler (1998). “Mein Kampf”, Houghton Mifflin Harcourt

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• The purpose of propaganda is not to provide interesting distraction for blasé young gentlemen, but to convince... the masses. But the masses are slow moving, and they always require a certain time before they are ready even to notice a thing, and only after the simplest ideas are repeated thousands of times will the masses finally remember them.

  Adolf Hitler

  Moving, Ideas, Interesting

  Adolf Hitler (1998). “Mein Kampf”, Houghton Mifflin Harcourt

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• When there is change, it must not alter the content of what propaganda is driving at, but in the end must always say the same thing. For instance, a slogan must be presented from different angles, but the end of all remarks must always and immutably be the slogan itself. Only in this way can the propaganda have a unified and complete effect.

  Adolf Hitler

  Different, Way, Driving

  Adolf Hitler (1971). “Mein Kampf”, Mariner Books

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• To whom should propaganda be addressed? To the scientifically trained intelligentsia or the less educated masses? It must be addressed always and exclusively to the masses.

  Adolf Hitler

  Propaganda, Should, Mass

  Adolf Hitler (1998). “Mein Kampf”, Houghton Mifflin Harcourt

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• As soon as one point alone is removed from the sphere of dogmatic certainty, the discussion will not simply result in a new and better formulation which will have greater consistency but may easily lead to endless debates and general confusion.

  Adolf Hitler

  Confusion, May, Spheres

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• The grossly impudent lie always leaves traces behind it, even after it has been nailed down.

  Adolf Hitler

  Lying, Mein Kampf, Propaganda

  Adolf Hitler (2016). “Mein Kampf: My Struggle: (Vol. I & Vol. II) - (Complete & Illustrated Edition)”, p.238, eKitap Projesi

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• Appealing to the five senses is the feature that will always set writing apart from the visual media. A good writer will tell us what the world smells like, what the textures are, what the sounds are, what the light looks like, what the weather is.

  Janet Fitch

  Writing, Light, Weather

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• I've got people handling the media. I employ at the moment two people. No-one is paying income tax on the money they use to employ people.

  Ken Livingstone

  Two, People, Income

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• I had a teacher, he was 86 years old and his name was Luigi in New York City, and he said, 'Never stop moving. You get to reinvent yourself.' So you have to find ways to reinventing yourself. Especially today, because it's a whole different market - social media is so important.

  Ben Vereen

  Teacher, New York, Moving

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• I don't think there's much distinction between surveillance and media in general. Better media means better surveillance. Cams are everywhere.

  Bruce Sterling

  Mean, Thinking, Surveillance

  "Big Brother and the Next 50 years". Interview with Declan McCullagh, www.cnet.com. June 05, 2003.

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