In the consumer economy taste is not the criterion in the marketing of expensive soft drinks, usability is not the primary criterion in the marketing of home and office appliances. We are surrounded with objects of desire, not objects of use.
The great problem of today is, how to subject all physical phenomena to dynamical laws. With all the experimental devices, and all the mathematical appliances of this generation, the human mind has been baffled in its attempts to construct a universal science of physics.
I am confident that for the foreseeable future (barring some catastrophic event affecting economic, energy, electrical, and communications systems), many subpopulations that use information intensively (e.g., students, academics, library patrons, white collar workers) will be using some sort of portal information appliance.
Every day our garments become more assimilated to ourselves, receiving the impress of the wearer's character, until we hesitate tolay them aside without such delay and medical appliances and some such solemnity even as our bodies.
When Americans are called on to innovate, that's what we do - whether it's making more fuel-efficient cars or more fuel-efficient appliances, or making sure that we are putting in place the kinds of equipment that prevents harm to the ozone layer and eliminates acid rain. At every one of these steps, there have been folks who have said it can't be done. There have been naysayers who said this is going to destroy jobs and destroy industry. And it doesn't happen because once we have a clear target to meet, we typically meet it. And we find the best ways to do it.
The body, I have often thought, is like a promise. You keep things in it. Those things are covert, immediate, yours. There is something lustrous about them. They emit energy, like radium or appliances. They can be replaced, repaired or simply discarded. The promise of the body is very firm and intact. It's the only promise we can count on, and we can't really count on it very much.
You mistake, too, the people of the North. They are a peaceable people but an earnest people, and they will fight, too. They are not going to let this country be destroyed without a mighty effort to save it. Besides, where are your men and appliances of war to contend against them?
When you're making a purchasing decision around an appliance or a car or a home, that's when to take the environment into mind, but don't dwell so much on paper versus plastic.
Imagine a ship that is sinking and needs all the available power to run the pumps to drain out the rising waters. The first class passengers refuse to cooperate because they feel hot and want to use the air-conditioner and other electrical appliances. The second-class passengers spend all their time trying to be upgraded to first-class status. The boat sinks and the passengers all drown. That is where the present approach to climate change is leading.
I don't want to give the impression that I hold daily conversations with my household appliances, although my toaster is as old as Drew Barrymore and almost as talented.
If your washing machine stops working and you're addicted to appliances that work, you'll get upset and you will suffer. If you prefer that your appliances work well, then when your washing machine breaks down you won't compound the problem by superimposing your uncomfortable emotions on the situation.
But before any of the small appliances who may be listening to this tale should begin to think that they might do the same thing, let them be warned: ELECTRICITY IS VERY DANGEROUS. Never play with old batteries! Never put your plug in a strange socket! And if you are in any doubt about the voltage of the current where you are living, ask a major appliance.
I don't know how to use appliances. I mean, I use the coffee maker. But that's it.
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