Jay Conrad Levinson quote: Consistency breeds familiarity, familiarity breeds confidence, and confidence breeds sales.

Consistency breeds familiarity, familiarity breeds confidence, and confidence breeds sales.

Jay Conrad Levinson

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Jay Conrad Levinson (2007). “Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness”, p.29, Houghton Mifflin Harcourt

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Consistency breeds familiarity, familiarity breeds confidence, and confidence breeds sales. - Jay Conrad Levinson

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