MTV and the culture industry never are talking about community relevance, hood organization, they aren't talking about ethical codes, they aren't talking about forms of political organization, they don't speak about codes inside the jails. What they talk about are superficial things.
A lot of the exercise of embracing identity as a political affirmation is not just simply parked in the question of skin color or culture, but more it is a political affirmation with all these implications and more.
On the aesthetic level, decolonized music presents itself as a direct antagonist to the traditional values promoted by the culture industry.
We have to remember examples of many artists of conscious rap who have been coopted by the Department of State of the United States to be cultural ambassadors in different parts of the world, like Syria, like other parts of the Middle East, including conscious Islamic-American rappers that are representing an international political agenda for the United States through cultures more affable for people of color in other parts of the world.
What is MTV doing and what is the hegemonic culture industry promoting in gangsta rap? It is the glorification of violence for the sake of violence, the violence itself, like consumption for the sake of consumption, hypermasculinity writ-large with an adapted potency.
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