You know that Estonia, based largely on how successful Skype was, built by Estonian developers, that was a tenth of the entire country's GDP when eBay bought it. That was like a decade ago, it was f****** Estonia, they were behind the Iron Curtain two decades earlier. They're now pushing for K-12 education in computer science in public schools. They've gotten the message. They know how much value that can bring.
If you have things or are involved with things that turn on, it's going to have code. And there are so many people - let's pick on the historians - even as a historian, let's say I ended up going the road of being a historian, just knowing some basic scripts, any kind of automation would have made me a 10 times better historian because I wouldn't have to sit there changing every file name to "1234" and then "12345." It can have a transformative value.
At the end of the day, how many ads did it take to convince you to use Facebook or Twitter? It wasn't marketing or advertising that convinced you to use these services. It was their value.
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