The reason to stand up for punctuation is that without it there is no reliable way of communicating meaning.
The rule is: the word 'it's' (with apostrophe) stands for 'it is' or 'it has'. If the word does not stand for 'it is' or 'it has' then what you require is 'its'. This is extremely easy to grasp. Getting your itses mixed up is the greatest solecism in the world of punctuation. No matter that you have a PhD and have read all of Henry James twice. If you still persist in writing, 'Good food at it's best', you deserve to be struck by lightning, hacked up on the spot and buried in an unmarked grave.
In the family of punctuation, where the full stop is daddy and the comma is mummy, and the semicolon quietly practises the piano with crossed hands, the exclamation mark is the big attention-deficit brother who gets overexcited and breaks things and laughs too loudly.
Thurber was asked by a correspondent: "Why did you have a comma in the sentence, 'After dinner, the men went into the living-room'?" And his answer was probably one of the loveliest things ever said about punctuation. "This particular comma," Thurber explained, "was Ross's way of giving the men time to push back their chairs and stand up.
Proper punctuation is both the sign and the cause of clear thinking.
The reason it's worth standing up for punctuation is not that it's an arbitrary system of notation known only to an over-sensitive elite who have attacks of the vapours when they see it misapplied. The reason to stand up for punctuation is that without it there is no reliable way of communicating meaning.
To those who care about punctuation, a sentence such as "Thank God its Friday" (without the apostrophe) rouses feelings not only of despair but of violence. The confusion of the possessive "its" (no apostrophe) with the contractive "it's" (with apostrophe) is an unequivocal signal of illiteracy and sets off a Pavlovian "kill" response in the average stickler.
Truly good manners are invisible: they ease the way for others, without drawing attention to themselves. It is no accident that the word "punctilious" ("attentive to formality or etiquette") comes from the same original root as punctuation.
I recently heard of someone studying the ellipsis (or three dots) for a PhD. And, I have to say, I was horrified. The ellipsis is the black hole of the punctuation universe, surely, into which no right-minded person would willingly be sucked, for three years, with no guarantee of a job at the end.
We have a language that is full of ambiguities; we have a way of expressing ourselves that is often complex and elusive, poetic and modulated; all our thoughts can be rendered with absolute clarity if we bother to put the right dots and squiggles between the words in the right places. Proper punctuation is both the sign and the cause of clear thinking. If it goes, the degree of intellectual impoverishment we face is unimaginable.
Punctuation marks are the traffic signals of language: they tell us to slow down, notice this, take a detour, and stop.
As someone who sends texts messages more or less non-stop, I enjoy one particular aspect of texting more than anything else: that it is possible to sit in a crowded railway carriage laboriously spelling out quite long words in full, and using an enormous amount of punctuation, without anyone being aware of how outrageously subversive I am being.
Punctuation is a courtesy designed to help readers to understand a story without stumbling.
To some people, the fact that I am not married, or don't have children, would be the reason I have written a book on punctuation.
I mean, full stops are quite important, aren't they? Yet by contrast to the versatile apostrophe, they are stolid little chaps, to say the least. In fact one might dare to say that while the full stop is the lumpen male of the punctuation world (do one job at a time; do it well; forget about it instantly), the apostrophe is the frantically multi-tasking female, dotting hither and yon, and succumbing to burn-out from all the thankless effort.
It should come as no surprise that writers take an interest in punctuation. I have been told that the dying words of one famous 20th-century writer were, "I should have used fewer semicolons" - and although I have spent months fruitlessly trying to track down the chap responsible, I believe it none the less. If it turns out that no one actually did say this on their deathbed, I shall certainly save it up for my own.
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