Douglas Rushkoff Quotes About Google

Quotes about: Google

• Google did a great job hacking the Web to create search - and then monetizing search with advertising. And Apple did a great job humanizing hardware and software so that formerly daunting computers and applications could become consumer-friendly devices - even a lifestyle brand.

  Douglas Rushkoff

  Jobs, Apples, Google

• Google is in a position where it doesn't even have to strive to become a hip, conscious choice. Brands are temporary fads. Functionality is forever. Google just has to 'be,' and everyone will end up there sooner or later.

  Douglas Rushkoff

  Choices, Forever, Google

• In spite of my own reservations about Bing's ability to convert Google users, I have to admit that the search engine does offer a genuine alternative to Google-style browsing, a more coherently organized selection of links, and a more advertiser-friendly environment through which to sell space and links.

  Douglas Rushkoff

  Space, Google, Style

• New technologies are wreaking havoc on employment figures - from EZpasses ousting toll collectors to Google-controlled self-driving automobiles rendering taxicab drivers obsolete.

  Douglas Rushkoff

  Technology, Self, Google

• Removed from 'Gmail' doesn't necessarily mean removed from all Google servers. In fact, your old emails are the data set from which Google models our behaviors - the real product it is offering its advertisers.

  Douglas Rushkoff

  Real, Mean, Offering

• The cloud is still really just a bunch of servers, owned by someone or something, whose decisions and competence must be trusted. This applies to everything from Google Docs to Gmail: Putting our data out there really means putting it 'out there.'

  Douglas Rushkoff

  Mean, Clouds, Data

• By turning every Yahoo search box into a Bing box, Microsoft may have bought itself the exposure it needs to be the next Google.

  Douglas Rushkoff

  Google, Needs, Microsoft

• While Google has given away pretty much everything it has to offer - from search and maps to email and apps - this has always been part of its greater revenue model: the pennies per placement it gets for seeding the entire Google universe of search and services with ever more targeted advertising.

  Douglas Rushkoff

  Google, Email, Maps

• For Google, the problem with being a free, abundant, and rather infinite set of services is that it's hard to create much of a stir about anything. There are so many major software service options under the 'more' menu on the Gmail page that they've had to go and add a final item called 'even more.'

  Douglas Rushkoff

  Google, Finals, Add

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