The real meaning of persona is a mask, such as actors were accustomed to wear on the ancient stage; and it is quite true that no one shows himself as he is, but wears his mask and plays his part. Indeed, the whole of our social arrangements may be likened to a perpetual comedy; and this is why a man who is worth anything finds society so insipid, while a blockhead is quite at home in it.
Our civilized world is nothing but a great masquerade. You encounter knights, parsons, soldiers, doctors, lawyers, priests, philosophers and a thousand more: but they are not what they appear - they are merely masks... Usually, as I say, there is nothing but industrialists, businessmen and speculators concealed behind all these masks.
Style is the physiognomy of the mind. It is more infallible than that of the body. To imitate the style of another is said to be wearing a mask. However beautiful it may be, it is through its lifelessness insipid and intolerable, so that even the most ugly living face is more engaging.
The beard, being a half-mask, should be forbidden by the police - It is, moreover, as a sexual symbol in the middle of the face, obscene: that is why it pleases women.
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