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  • Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it.

    Seth Godin
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    Seth Godin (2009). “Purple Cow, New Edition: Transform Your Business by Being Remarkable”, p.92, Penguin
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Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it. - Seth Godin
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