Chip Heath quote: When you’re at the beginning, don’t obsess about the middle...

When you’re at the beginning, don’t obsess about the middle, because the middle is going to look different once you get there.

Chip Heath

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Chip Heath, Dan Heath (2011). “Switch: How to change things when change is hard”, p.93, Random House

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When you’re at the beginning, don’t obsess about the middle, because the middle is going to look different once you get there. - Chip Heath

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