John Kenneth Galbraith Quotes About Advertising

Quotes about: Advertising

• The modern corporation must manufacture not only goods but the desire for the goods it manufactures.

  John Kenneth Galbraith

  Business, Desire, Corporations

  John Kenneth Galbraith (1998). “The Affluent Society”, p.225, Houghton Mifflin Harcourt

• Few people at the beginning of the nineteenth century needed an adman to tell them what they wanted.

  John Kenneth Galbraith

  People, Advertising, Economy

  John Kenneth Galbraith (1998). “The Affluent Society”, p.14, Houghton Mifflin Harcourt

• The notion that you would initiate a new product without preparing the way by persuasion and advertising and salesmanship is fantastic. It's an integral part of the system.

  John Kenneth Galbraith

  Way, Advertising, Persuasion

  Source: progressive.org

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