Ideology... is a kind of contemporary mythology, a realm which has purged itself of ambiguity and alternative possibility.
What persuades men and women to mistake each other from time to time for gods or vermin is ideology. One can understand well enough how human beings may struggle and murder for good material reasons - reasons connected, for instance, with their physical survival. It is much harder to grasp how they may come to do so in the name of something as apparently abstract as ideas. Yet ideas are what men and women live by, and will occasionally die for.
The truth is that liberal humanism is at once largely ineffectual, and the best ideology of the 'human' that present bourgeois society can muster.
It is important to see that, in the critique of ideology, only those interventions will work which make sense to the mystified subject itself.
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