Owning the intellectual property is like owning land: You need to keep investing in it again and again to get a payoff; you can't simply sit back and collect rent.
From the business point of view—not to overstate it—intellectual property is dead; long live intellectual process. Long live service; long live performance.
We had made a - sort of a national decision that we wanted to be this intellectual property country, where we would have things manufactured in China, but we would do the design, we would do the creative stuff.And now what we have done is, we have forgotten that that's what we wanted, and we're making the intellectual stuff more and more free. And, so, we're sort of left with less and less.
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