Scandal is great entertainment because it allows people to feel contempt, a moral emotion that gives feeling of moral superiority while asking nothing in return.
And it’s not just that ‘we all need somebody to lean on’; recent work on giving support shows that caring for others is often more beneficial than is receiving help. . . . We need the give and the take, we need to belong. An ideology of extreme personal freedom can be dangerous because it encourages people to leave homes, jobs, cities and marriages in search of personal and professional fulfillment, thereby breaking the relationships that were probably their best hope for such fulfillment.
I did say that in-group, authority and purity are necessary for the maintenance of order, but I would never give them a blanket endorsement.
If you have a personality predisposed to liberalism, you might gravitate more to the artsy crowd or the anti-establishment crowd. And then those peers will affect you, and they will give you values, and you will copy them.
Morality binds people into groups. It gives us tribalism, it gives us genocide, war, and politics. But it also gives us heroism, altruism, and sainthood.
If you get something for nothing, part of you may be pleased, but part of you moves your hand to give something back.
Scandal is great entertainment because it allows people to feel contempt, a moral emotion that gives feelings of moral superiority while asking nothing in return. With contempt you don't need to right the wrong (as with anger) or flee the scene (as with fear or disgust). And the best of all, contempt is made to share. Stories about the moral failings of others are among the most common kinds of gossip, they are a stable of talk radio, and they offer a ready way for people to show that they share a common moral orientation.
I think the greatest work in social psychology from the 1950s and '60s is enormously important. I wish every high school kid could take a course in social psychology. I think we're making enormous strides in understanding the brain. These aren't yet giving us great insights, but I feel like we're on the verge of it. In five or ten years this basically searching the brain is really going to change things.
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