Sleep, that deplorable curtailment of the joy of life.
I'm not a jazz artist. Don't get me wrong now, it's all music to me. I just played music and if it's likeable, someone liked the sound, then fine, but I'm not interested in being a jazz musician. I don't consider myself a jazz musician. I don't have anything to do with that word.
Consumers know precisely what's wrong with advertising. Be it TV or print or whatever, they know that advertising is never creative enough ... never as witty, inspiring, sophisticated, entertaining and downright likeable as they would like it to be.
Anywhere you go liking everyone, everyone will be likeable.
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