A current pejorative adjective is narcissistic. Generally, a narcissist is anyone better looking than you are, but lately the adective is often applied to those "liberals" who prefer to improve the lives of others rather than exploit them. Apparently, a concern for others is self-love at its least attractive, while greed is now a sign of the hightest altruism. But then to reverse, periodically, the meanings of words is a very small price to pay for our vast freedom not only to conform but to consume.