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  • What if we found ourselves building something that nobody wanted? In that case what did it matter if we did it on time and on budget?

    Eric Ries
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    Eric Ries (2011). “The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses”, p.37, Crown Business
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What if we found ourselves building something that nobody wanted? In that case what did it matter if we did it on time and on budget? - Eric Ries
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