Authors:
  • I don't want to use the word reorganization. Reorganization to me is shuffling boxes, moving boxes around. Transformation means that you're really fundamentally changing the way the organization thinks, the way it responds, the way it leads. It's a lot more than just playing with boxes.

    "In Focus: Lou Gerstner". Interview with Richard Quest, edition.cnn.com. July 2, 2004.