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  • The single largest pool of untapped resource in this world is human good intentions that never translate into action.

    Cindy Gallop
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    "Yes, we plan: how altruism and advertising could change the world" by Eliot Van Buskirk, www.wired.com. March 3, 2009.
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The single largest pool of untapped resource in this world is human good intentions that never translate into action. - Cindy Gallop
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