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  • Some of our businesses use more energy than others, but our strategy everywhere is the same... first, reduce our use of energy as much as possible. Then, switch to renewable sources of power where it makes economic sense... And, over time, as a last resort, offset the emissions we can't avoid.

    Rupert Murdoch's Speech on Carbon Neutrality, www.theaustralian.com.au. May 10, 2007.