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  • The printing press was at first mistaken for an engine of immortality by everybody except Shakespeare.

    Marshall McLuhan
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    Marshall McLuhan, W. Terrence Gordon, Elena Lamberti, Dominique Scheffel-Dunand (2011). “The Gutenberg Galaxy: The Making of Typographic Man”, p.230, University of Toronto Press
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The printing press was at first mistaken for an engine of immortality by everybody except Shakespeare. - Marshall McLuhan
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