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  • The idea that when you correct a fact, you erase that fact from people's memories is the reverse of the truth. When you correct a fact, what you do is you further lodge that fact into people's minds, and they remember the error.

    David Brooks
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    "Shields and Brooks on high stakes for debate moderators, a dead heat in the polls". "PBS NewsHour" with Judy Woodruff, www.pbs.org. September 9, 2016.
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The idea that when you correct a fact, you erase that fact from people's memories is the reverse of the truth. When you correct a fact, what you do is you further lodge that fact into people's minds, and they remember the error. - David Brooks
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