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  • Good Deeds Day is based on a simple idea that every person can do a good deed for the benefit of others and the planet. Even a smile that brightens someone else's day is a good deed. I initiated Good Deeds Day to spread the message that everyone can give of themselves, according to their heart's desire.

    "Women in Business Q&A: Shari Arison, Owner the Arison Group" by Laura Dunn, www.huffingtonpost.com. April 26, 2014.