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  • Klout and various measurements of influence are fun. I love to see where I score on them, but there's a computer algorithm behind the calculation. If there's an algorithm, it can be gamed. Even if it's not gameable, you have to take a leap of faith that the number of followers, retweets, mentions, whatever really mean something.

    "Interview: Guy Kawasaki on reciprocity, influencers, ecosystems and the art of enchantment". Bazaarvoice blog Interview, blog.bazaarvoice.com. March 17, 2011.
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