Anita Roddick quote: Traditionally, the role of the individual was to conform to...

Traditionally, the role of the individual was to conform to the organization. In the future the organization will have to conform to the needs of the individual.

Anita Roddick

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Anita Roddick (1994). “Body and soul: profits with principles, the amazing success story of Anita Roddick & the Body Shop”, Three Rivers Press

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Traditionally, the role of the individual was to conform to the organization. In the future the organization will have to conform to the needs of the individual. - Anita Roddick

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