Simon Mainwaring Quotes About Social Media

Quotes about: Social Media

• Social media is not about the exploitation of technology but service to community.

  Simon Mainwaring

  Inspiration, Technology, Media

  Twitter post from Jan 19, 2016

• The role of social media is critical because it helps to spread cognitive dissonance by connecting thought leaders and activists to ordinary citizens rapidly expanding the network of people who become willing to take action.

  Simon Mainwaring

  Media, People, Leader

• Concerned consumers are realizing that they can use social media to organize themselves around shared values to start effective movements. Social media gives them a sounding board to share ideas, as well as a means to punish irresponsible corporate behaviors.

  Simon Mainwaring

  Mean, Media, Ideas

• One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start.

  Simon Mainwaring

  Impact, Media, Knowing

• Like all technology, social media is neutral but is best put to work in the service of building a better world.

  Simon Mainwaring

  Technology, Media, World

  Twitter post from Jan 07, 2016

• Make the customer the hero of your brand's story.

  Simon Mainwaring

  Hero, Stories, Social Media

• The future of profit is purpose.

  Simon Mainwaring

  Purpose, Social Media, Profit

  Twitter post from Nov 30, 2015

• Social media is not an end in itself. It's just another tool to reach people.

  Simon Mainwaring

  Media, People, Tools

• How well you tell your story determines how well your customers tell your story.

  Simon Mainwaring

  Stories, Social Media, Wells

• Social media demands a lot of us on top of our already demanding lives. So let's disconnect as we need to and renew our interest and ourselves.

  Simon Mainwaring

  Media, Needs, Demand

• Too many brands treat social media as a one way, broadcast channel, rather than a two-way dialogue through which emotional storytelling can be transferred.

  Simon Mainwaring

  Emotional, Media, Two

• The most impactful way consumers can assert their power is to become mindful shoppers, giving their dollars only to socially responsible companies. In today’s world of social media and smart phones, this is easy to do.

  Simon Mainwaring

  Smart, Phones, Media

  "10 Actions Consumers Can Take to Reinvent Capitalism" by Simon Mainwaring, www.huffingtonpost.com. June 7, 2011.

• The leverage and influence social media gives citizens are rapidly spreading into the business world.

  Simon Mainwaring

  Media, Giving, Citizens

  Twitter post from Dec 22, 2015

• The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change.

  Simon Mainwaring

  Powerful, Media, Dynamics

  Twitter post from Jan 04, 2016

• Social media companies must combine their mastery of the latest in real-time, location based or augmented reality technologies in the service of clear and consistent storytelling.

  Simon Mainwaring

  Real, Technology, Media

• There is a fundamental shift that social media necessitates in business today - the need to transition from 'Me First' to 'We First' thinking.

  Simon Mainwaring

  Thinking, Media, Transition

• The framing of how we relate to each other within and across social media platforms will continue to become more sophisticated and nuanced in their expression of how we structure our relationships in our real world lives.

  Simon Mainwaring

  Real, Media, Expression

• By linking with friends and ultimately strangers and building those relationships, social media is reweaving the social fabric that can then be used to scale your non-profit efforts.

  Simon Mainwaring

  Media, Effort, Fabric

• Some critics have challenged what the return on investment is for engagement in social media. Others have complained that the metrics don't exist to demonstrate value.

  Simon Mainwaring

  Media, Engagement, Metrics

  "How Social Media Can Destroy Your Business And What You Can Do About It" by Simon Mainwaring, www.fastcompany.com. June 6, 2011.

• The creative destruction that social media is currently unleashing will change more than technology or the leader board of the Fortune 100. It is driving a qualitative shift in the nature of relationships between brands and their customers.

  Simon Mainwaring

  Technology, Media, Creative

• The evolution of social media into a robust mechanism for social transformation is already visible. Despite many adamant critics who insist that tools like Facebook, Twitter, and YouTube are little more than faddish distractions useful only to exchange trivial information, these critics are being proven wrong time and again.

  Simon Mainwaring

  Media, Tools, Social Transformation

• The most potentially transformative impact of social media is its ability to encourage brands to marry profit and purpose. The reason brands participate is that such outreach earns those companies social currency enabling them to start or participate in conversations that connect them to consumers in meaningful ways.

  Simon Mainwaring

  Meaningful, Media, Impact

• There's an adage that is an apt description of the new dynamic at work between brands and consumers connected through social media: People support what they help to build. But now that many brands are launching community-driven cause marketing campaigns, the challenge becomes what to do next?

  Simon Mainwaring

  Media, People, Support

• As more people use social media to tell the story of the future, the wants and needs of more people will be reflected.

  Simon Mainwaring

  Inspiration, Media, People

  Twitter post from Dec 15, 2015

• As a function of the easy access to information provided by the Internet, and the ease with which it can be shared thanks to social media, consumers are now better informed as to the behavior of brands and the multiple global crises we face.

  Simon Mainwaring

  Media, Faces, Ease

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