Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
The only thing all successful people have in common is that they're successful, so don't waste your time copying "the successful strategies" of others.
Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
Faith in yourself, in your friends, in your colleagues and most of all, faith in your ability to impact our future is the best strategy I know.
Don't have any meetings about your web strategy. Just do stuff. First you have to fail, then you can improve.
The best marketing strategy is to destroy your industry before your competition does.
Put aside your need for a step-by-step manual and instead realize that analogies are your best friend.
What marketers used to do is make average products for average people. That's what mass marketing is. They would ignore the geeks, and - God forbid - the laggards. It was all about going for the center. I don't think that's the strategy we want to use anymore.
Not changing your strategy merely because you're used to the one you have now is a lousy strategy.
Fitting in is a short-term strategy, standing out pays off in the long run.
Incrementalism ceases to be a good strategy when there's a cliff on the route.
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